BYD Debuts Yuan Up: Affordable Compact Crossover Starts at Just $13,400

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BYD Debuts Yuan Up: Affordable Compact Crossover Starts at Just $13,400

BYD has unveiled its latest electric vehicle, the Yuan Up, in China, further cementing its status in the affordable segment of the EV market. Priced at an impressive $13,400 (96,800 CNY), the Yuan Up sets a new benchmark for affordability, yet it’s not the lowest-priced model in BYD’s range—that title goes to the Seagull, priced around $11,000.

Built on the e-Platform 3.0, shared with the standard Yuan model, the Yuan Up boasts BYD’s innovative Blade Battery technology, known for its long-lasting lithium-ion LFP cells. The vehicle’s dimensions are noteworthy, with a length of 4,310 mm, width of 1,830 mm, height of 1,675 mm, and a wheelbase of 2,620 mm, promising ample space and comfort for its class.

The BYD Yuan Up is available in China across three trim levels, each tailored to different needs and budgets. The entry-level variant is fitted with a 32-kilowatt-hour battery, achieving a range of up to 187 miles (301 km) according to the optimistic CLTC cycle. This model delivers a peak power of 70 kilowatts and a maximum torque of 180 Nm, enabling it to accelerate from 0 to 62 mph (100 km/h) in roughly 12 seconds. The starting price for this configuration is an accessible $13,400 (96,800 CNY).

For those seeking more power and range, the Yuan Up offers two higher trims with enhanced specifications. These versions come with a larger 45.12 kWh battery, extending the range to 249 miles (401 km). Equipped with a more robust electric motor, they boast 130 kW of power and 290 Nm of torque, capable of propelling the vehicle from 0 to 62 mph in just 7.9 seconds. These upgraded trims are priced attractively at about $15,200 (109,800 CNY) and $16,600 (119,800 CNY), making them competitive options for buyers looking for a bit more performance without breaking the bank.

Recharging the Yuan Up’s battery is efficient and quick, with a fast charger taking roughly 30 minutes to boost the battery from 30 to 80% state-of-charge. This feature is sure to appeal to busy users looking for convenience and minimal downtime.

BYD is setting its sights on expanding its market share with the launch of the Yuan Up. According to CnEVPost, the company is sweetening the deal for potential buyers by offering a trade-in subsidy of $277 (2,000 CNY) and providing the option of a 24-month loan at 0% interest to make the purchase even more accessible.

The intensifying price competition in China’s EV market, alongside the roll-out of new, more affordable models like the Yuan Up, is poised to stimulate further growth in a market that already accounts for half to three-fifths of the world’s plug-in electric vehicle sales. With Tesla yet to introduce a competitively priced model, the BYD Yuan Up and its siblings present a significant challenge to Tesla’s dominance. The race to become China’s top-selling all-electric model in 2024 is heating up, and it remains to be seen whether the BYD Yuan family or other contenders will outperform the Tesla Model Y.

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